Baseline

Any company,
read line by line.

Your own, one you hold or are weighing, or a peer you compete with. Product line by product line: where does sustainability move the revenue, and what should the money do about it? Baseline answers that question, with whatever shocks are in play laid over it.

The diligence is commercial, not compliance.

Public information in.
Standardised insight out.

01It starts with what’s public

Everything the company and others have published that bears on sustainability, from every corner of the business.

02Mapped to the same standard views

Every source lands in the same structure, for every company, every time.

03One read you can act on

The overwhelming becomes the insightful: where the revenue moves, and what to do about it.

What's inside
a Baseline.

Three views of the company itself, two against its competitors, and the projects that answer all five. Standardised, so every read gives you a clean comparison with the next.

THE COMPANY ITSELF
01Stated position

What it has made public that bears on sustainability, wherever it comes from: HR, IT, and operations as well as the sustainability team.

02Reputation

What third parties say about it: employees, industry, analysts, raters, investors, and NGOs.

03Regulations

What binds it, and when. Every obligation carries the date it was last checked.

AGAINST ITS COMPETITORS
04Peer map

How it compares with its peers on all three: what it says, what others say, and what binds it.

05Demand map

Where demand goes as regulation rolls out, product line by product line. Where it’s strong, and where it misses.

WHAT TO DO ABOUT IT
06Projects

How to answer the other five: the kinds of project that close each gap, drawn from 728 use cases.

Who can do the work? Find experts and solutions yourself on Brite, by topic. The ranked shortlist comes with the Playbook.

What sits underneath.

12topics
76indicators
728use cases
106,000+solutions
A blank is a finding

The gaps hide
in the blanks.

A list of what a company does can’t show what it’s missing. The gaps sit in the blanks: the rule nobody mapped, the commitment nobody reported against, the risk nobody measured. That is where a company is exposed, and where its next move usually is.

Other tools fill the blanks in so the picture looks complete. We mark every one.

Product line CEstimate: needs your data

Every blank is also an invitation: share the data, and the estimate becomes a number.

Data that doesn't exist

Labelled, never estimated around.

The question not answered

A commitment made and never reported against is a finding, often a loud one.

The conclusion we decline

Where numbers line up but cause isn't established, we show the arithmetic and refuse the inference.

The refusal

A company that blocks our access doesn't stop the read. The block is reported, and we read what we can.

How it arrives

In your own private Cube.

Your Baseline lives in a private, invite-only Cube for your team and no one else. Every obligation record in it is current as at a stated date.

When you're ready to act

The Playbook: your next moves, in order.

The projects ranked in the order they should happen, each with an owner, and a shortlist of partners who could do the work, matched on fit, never on what anyone pays. Share it across your value chain: when we work with you directly, projects can be assigned to your suppliers and vendors too.

Ask about the Playbook
What we never claim

What we won't
tell you.

  • What a project will cost to comply with, or how long it will take.
  • Whether a project will clear your return bar.
  • A ranking of partners. We rank the fit of a solution to a job, never one firm over another.
  • An outcome. We tell you where the revenue moves; the decision is yours.
Responsible AI · SAFER

Built to be
audited.

Our AI is governed by SAFER, Earth51’s Responsible-AI framework, operationalized by Taza, and engineered against the NIST AI Risk Management Framework, with our AI management system designed to align with ISO/IEC 42001. Not a black box, and not a general chatbot pointed at sustainability.

SSustainability

We hold our own AI to the standard we help you meet.

AAccountability

A person is in the loop by design.

FFairness

One scoring spine, applied the same way to every company.

EExplainability

Every output traces back to its public source.

RResilience

Monitored and refreshed as the world moves.

Know your next move.

Get your Baseline